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This online course shows 5 psychological techniques to boost the sales and marketing of products or services. The course covers:The Decoy EffectThe Rule Of ReciprocityThe...
In this online course, Professor Robert Shiller (Nobel Prize winner) gives an introduction to financial markets. The course includes the following topics:Efficient markets and...
This online course explores the fundamentals of marketing.The course includes topics such as:Market research and strategy, Brand strategy, Pricing, Marketing communication,...
This online course program teaches the basics of digital marketing. The program aims to cover all key aspects of modern digital marketing techniques, such as content marketing,...
This MOOC gives an introduction to Digital Marketing.The online course explores how digital tools, such as the Internet, smartphones, and 3D printing, are revolutionizing the...
In this series of online courses (MOOCs), students learn the fundamentals of marketing, accounting, operations, and finance.
This online course gives an introduction to Competitive Strategy.The video course (MOOC) explores how businesses and organizations behave in situations in which strategic...
This online course series explores the fundamentals of business for beginners.Instructors from well-known Wharton Business School explain the basics of:MarketingAccountingHuman...
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Participants of this course will understand the content marketing and social media ecosystems and how these interconnected channels drive search results to a website. They will...
This online course teaches how to profitably re-engage with abandoning website visitors to get them to come back to a site at the right time and with the right message.
This online course will explore how to use observational tools and other techniques for idea generation and will talk about how to evaluate the good ideas from the bad. The goal...
This online course explores how firms and markets function from a distinctly strategic perspective. It also covers the aspects of value creation and, importantly, of competitive...
This online course program explores how to use TikTok for marketing efforts. It includes creating an effective marketing campaign on TikTok and promoting a business on TikTok...
This online course teaches about the stock market trading and market psychology using a time tested trading method: Japanese candlesticks.
This online course (MOOC) discusses how to compete on the internal European market and protect brands, products or inventions. It includes legal disciplines such as Intellectual...
This online marketing course explores how to produce memorable content through quality storytelling.
Participants of this series of online courses will understand how investment strategies are designed to reach financial goals in a global context. It includes developing a...
This online course program gives an introduction to microeconomics. It shows how decision-making units within the economy (consumers, firms, government) make choices and how the...
This online course gives an introduction to the main basic concepts, techniques, and skills required in order to implement an effective digital marketing strategy.
This online course gives an introduction to search engine optimisation (SEO), and provides learners with an in-depth understanding of link building for SEO.
This online course explores the fundamentals of behavioral perspectives in marketing.
This online course gives an introduction to markets. Among many other topics, it includes timeless concepts like compounding, discounting, annuities, effective interest rates,...
This online course shows how to price product or services to maximize revenue.
This online course gives an introduction to the economics of real-world energy markets, and discusses how various policies can address the impact of rising global energy demand...
This online course helps to learn how to capitalize on understanding behavioral biases and irrational behavior in financial markets.
This series of online courses gives an introduction to business. Participants can learn fundamental management, communication and decision-making skills. The courses include...
This online course teaches the principles and strategies of social media marketing via Twitter, Pinterest, Instagram, YouTube, Facebook, Google and other advertising platforms.
This online course explores the intersection of Branding and Customer Experience. It aims to get the students to think about what the operational implications of their branding...
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