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This online course gives an introduction to core microeconomic issues in economic development, focusing on both key theoretical contributions and empirical applications to...

This course is designed to introduce participants to the field of integrated marketing communications (IMC) and aims to increase their understanding of important issues in...

This online course explores how to build, analyze, and deploy chatbots with the help of IBM's Watson. The course also shows how to market and sell chat bot services.

This online course explores how to measure, manage and analyze customer data to make effective marketing decisions.

This online course explores how to work with customers, media channels, and the changing marketing landscape.

Participants of this course will understand the content marketing and social media ecosystems and how these interconnected channels drive search results to a website. They will...

In this economics and finance course, students will learn how the decisions made by economic agents are represented in the market as demand and supply of commodities. They will...

In this course, participants will learn how to use strategic marketing and personal branding techniques for designing, enhancing, and promoting their professional image.

This online course gives an introduction to the economics of real-world energy markets, and discusses how various policies can address the impact of rising global energy demand...

This course teaches students how to evaluate market and financial data, and present insights effectively.

This online course has lectures which cover commercial and emerging photovoltaic technologies and cross-cutting themes, including conversion efficiencies, loss mechanisms,...

This online course is an introduction to the tools and methodology used for customer insights data collection for product development. It is suitable for beginners and no prior...

This online course provides a quantitative and model-based introduction to basic economic principles. The course also teaches how to apply these principles to make sense of a...

This online course covers eight trading strategies that work in emerging markets. These include strategies based on momentum, momentum crashes, price reversal, persistence of...

This online course teaches how to develop, manage and protect a company´s online reputation through social media including Facebook and Twitter.

This course will explore a set of market imperfections to understand why they fail and to explore possible remedies including as antitrust policy, regulation, government...

This online course explores artificial intelligence, how it’s perceived today and the differences between the hype, marketing and reality of AI.

This online course explores the fundamentals of marketing.The course includes topics such as:Market research and strategy, Brand strategy, Pricing, Marketing communication,...

This MOOC teaches how to use fundamental finance tools in both management and MBA learning contexts and understand common financial situations faced in everyday life.

This online course gives an introduction to the main basic concepts, techniques, and skills required in order to implement an effective digital marketing strategy.