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This online course gives an introduction to key brand management terminology and principles.

This course will look at visual communication and the ways participants can be more effective with their font choices, photography, and video. They will also dive deeper into...

This online course teaches how to perform as a ClickBank affiliate.

This online course series explores strategies and tools to do business in China. The courses include aspects such as selling to Chinese customers as well as entry and location...

This course provides an introduction to big data analytics. Students will learn how data analysts describe, predict, and inform business decisions in the specific areas of...

This online course teaches outdoor and nature photography, including photo opportunities for marketable imagery.

This online course series explores different aspects of digital and social media analytics. The online program covers topics such as analyzing data coming from social and...

This online course program gives an introduction to marketing techniques and operations.

The Segmentation, Targeting and Positioning (STP) process is the central element of the marketing strategy of a brand, and provides the three step structure to this course.

This MOOC teaches participants how a manager or CEO develops a business strategy, including analyzing the market and creating competitive advantage.

This MOOC explores whether a cooperative market economy, in which firms are owned and controlled by their workers, could be a viable and efficient alternative to capitalism.

This online course teaches how to create a Twitter marketing system, build relationships with Twitter followers, and convert engaged Twitter followers to business leads.

This online course gives an introduction to social media marketing. It includes the differences between major social media platforms, the importance of planning, management...

This online course program gives an introduction to international business activities. It covers topics such as national cultures, human resources, marketing, supply chains...

This MOOC teaches how to use fundamental finance tools in both management and MBA learning contexts and understand common financial situations faced in everyday life.

This online course explores different aspects of intercultural management, including teams, leadership, HR management, marketing and negotiations.

After this course, participants will be able to contribute to the process of formulating pricing strategies for their own products and services, or those of their firm. This...

In this course, participants will learn how to use strategic marketing and personal branding techniques for designing, enhancing, and promoting their professional image.

This course gives the tools to measure brand and customer assets, perform regression analysis, and design experiments as a way to evaluate and optimize marketing campaigns.

This series of online courses gives an introduction to market research. In includes several video courses on topics such as qualitative and quantitative research. It also shows...