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This course gives the tools to measure brand and customer assets, perform regression analysis, and design experiments as a way to evaluate and optimize marketing campaigns.
This online course explores the European energy market and the economic principles behind it.
This course discusses the introductory theory and strategy behind marketing analytics that provides marketers with the foundation needed to apply data analytics to real-world...
This online course program gives an introduction to marketing analytics. It includes topics such as the basics of marketing analytics, data analytics, statistics for marketing,...
This course is designed to provide participants with an understanding of the essential elements of successful scaling, including an overview of demand generation, customer...
This online course explores the basics of influencer marketing and how to create branded content with influencers.
This series of online courses gives a comprehensive introduction to public library management. It includes topics such as personnel management, budgeting and finance,...
This course explores several key issues related to companies, investors, and the interaction between them in the capital markets.
This online course explores the production of beer, beer culture, marketing strategies, and its effects on the human body and health.
Content Strategy uses credible, trustworthy, transparent media to communicate stories and information to enhance an organization’s strategic goals. In this sequence of courses...
This online course gives an introduction to Competitive Strategy.The video course (MOOC) explores how businesses and organizations behave in situations in which strategic...
This online course gives an introduction to the different digital marketing strategies and techniques that are available for businesses to use.
This MOOC teaches participants how a manager or CEO develops a business strategy, including analyzing the market and creating competitive advantage.
This online course teaches how to start trading on the Forex Market with real money in Metatrader 4.
This online course examines the financial markets and the role that risk management tools play in the global economy.
This online course program teaches the basics of digital marketing. The program aims to cover all key aspects of modern digital marketing techniques, such as content marketing,...
This course begins by further exploring firm behavior in imperfectly competitive market settings: how firms with monopoly power can increase profits through price...
This online course teaches about SEO and social media growth hacking strategies.
This course will derive equilibrium outcomes across a variety of market structures and will begin by understanding equilibrium under a market structure called Perfect...
This online course explains the fundamentals of marketing on Youtube.
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