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This series of online courses covers marketing concepts but, more importantly, emphasizes the need by companies and individuals to think openly across international markets and...

This online course explores a ten-step process to data-driven market segmentation analysis.

This online course explores the moral limits of markets. It draws upon philosophy and contemporary moral and political controversies to consider what moral limits, if any, the...

This online course gives an introduction to affiliate marketing, including effective promotional strategies with ads or organic traffic.

This online course program gives an introduction to digital marketing. It starts with the fundamentals of digital marketing and also includes topics such as SEO and SEM,...

This online course gives an introduction to regulation of financial markets and institutions relevant for fintech entrepreneurs in emerging markets using case studies from China...

This online course introduces learners to the science of business analytics with applications in a marketing context.

This online course covers the marketing plan, a statement of the marketing strategy and the time-related details for carrying out this strategy.

This course gives the tools to measure brand and customer assets, perform regression analysis, and design experiments as a way to evaluate and optimize marketing campaigns.

This online course teaches about the stock market trading and market psychology using a time tested trading method: Japanese candlesticks.

This online course gives an introduction to content marketing. It explores topics like audience, formats, and content idea generation.

This online course is to equip the learner with the knowledge required to comprehend the literature on anomalies so that he can replicate the strategies discovered by the extant...

This series of MOOCs gives an introduction to Business English, where participants will learn to communicate about topics such as management, finance and marketing.

This online course teaches how to develop quantitative models that leverage business data, statistical computation, and machine learning to forecast sales and marketing impact

This online marketing course explores what brands are and how they can be positioned.

This online course teaches about SEO and social media growth hacking strategies.

This online course gives an introduction to content marketing. It explores topics like ideas, design, and copywriting.

This online course gives an introduction to the economics of real-world energy markets, and discusses how various policies can address the impact of rising global energy demand...

The “What Is Social?” course is for business owners, executives, and marketing professionals who want to significantly improve their abilities to grow their social strategy...

This course will provide learners with a fundamental understanding of the characteristics and marketing strategies related to two key global industries, sports and...