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This online course gives an introduction to localization, i.e. translating and adapting a product or service to a particular language, culture, and geographic market.

This online course explores the structure and tradability of Sukuk and the development and role of Islamic money markets.

This online course (MOOC) explores the marketing and sales efforts needed for technology based companies.

This online course teaches Business English in a marketing and sales context.

This online course gives an introduction to the main basic concepts, techniques, and skills required in order to implement an effective digital marketing strategy.

This online course explains blockchain and distributed ledger technologies and explores some potential applications.

In this course, participants will learn what the main financial markets and their characteristics are as well as how they are linked to the economy. The course includes eg. how...

Participants of this course will understand the content marketing and social media ecosystems and how these interconnected channels drive search results to a website. They will...

This online course gives an introduction to search engine optimisation (SEO), and provides learners with an in-depth understanding of link building for SEO.

This MOOC explores whether a cooperative market economy, in which firms are owned and controlled by their workers, could be a viable and efficient alternative to capitalism.

This online course gives an introduction to core microeconomic issues in economic development, focusing on both key theoretical contributions and empirical applications to...

This online course explores how to plan and launch a successful social media marketing campaign.

This online course explores entry and location strategies for companies in the Chinese market.

This online course explores different aspects of intercultural management, including teams, leadership, HR management, marketing and negotiations.

This course covers three core topics in customer loyalty: branding, customer centricity, and practical, go-to-market strategies.

Participants of this course will become familiar with the general structure of primary and secondary equity markets from a domestic and international perspective. Beginning with...

This course will develop an innovative mindset and expertise in how firms successfully create new ideas for marketing new products. The syllabus also includes sessions about...

This online course examines the process by which marketing builds on a thorough understanding of buyer behavior to create value. Participants will learn the major elements of...

This online course explores the business of beauty, including global marketing strategies and the country of origin effect.

Ever wondered why some things become popular, and other don’t? This course explains how things catch on and by the end, students will have a better understanding of how to craft...