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This online course shows 5 psychological techniques to boost the sales and marketing of products or services. The course covers:The Decoy EffectThe Rule Of ReciprocityThe...
In this online course, Professor Robert Shiller (Nobel Prize winner) gives an introduction to financial markets. The course includes the following topics:Efficient markets and...
This online course explores the fundamentals of marketing.The course includes topics such as:Market research and strategy, Brand strategy, Pricing, Marketing communication,...
This online course program teaches the basics of digital marketing. The program aims to cover all key aspects of modern digital marketing techniques, such as content marketing,...
This MOOC gives an introduction to Digital Marketing.The online course explores how digital tools, such as the Internet, smartphones, and 3D printing, are revolutionizing the...
In this series of online courses (MOOCs), students learn the fundamentals of marketing, accounting, operations, and finance.
This online course gives an introduction to Competitive Strategy.The video course (MOOC) explores how businesses and organizations behave in situations in which strategic...
This online course series explores the fundamentals of business for beginners.Instructors from well-known Wharton Business School explain the basics of:MarketingAccountingHuman...
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In this course, participants will learn how to think strategically and professionally about their career self-management. Through this course they will develop an objective,...
This online course gives an introduction to the different digital marketing strategies and techniques that are available for businesses to use.
This online lecture series explores new technologies that are disrupting the financial services industry, including AI, deep learning, blockchain technology and open APIs. The...
This course discusses the role of digital channels in an integrated marketing campaign and why you need a digital strategy.
This series of online courses will delve into the marketing mix and the skill-set needed to implement successful marketing strategies.
This course discusses the introductory theory and strategy behind marketing analytics that provides marketers with the foundation needed to apply data analytics to real-world...
This online course gives an introduction to neuromarketing, including tools such as web cameras, eye-tracking, and brain scanners.
This online course series gives an introduction to financial markets and the various methods of how companies finance themselves using banks and capital markets.
This course teaches how market-based allocation systems use prices as rationing devices, encouraging or discouraging consumption and production to reach equilibrium.
Predictive analytics is emerging as a competitive strategy across many business sectors and can set apart high performing companies. It aims to predict the probability of the...
This course will give a detailed introduction to digital marketing.
This online course teaches about the critical role of the private sector and the use of finance to fund the Sustantainable Development Goals (SDGs) of the World Bank Group.
In this course, participants will learn what the main financial markets and their characteristics are as well as how they are linked to the economy. The course includes eg. how...
This online course explores how to design a marketing campaign, create brand excitement and attract engaged customers.
This online course gives an introduction to search engine optimisation (SEO), and provides learners with an in-depth understanding of link building for SEO.
This online course teaches about strategies and programs to do affiliate marketing.
The course invites students to examine the interconnectedness of modern life through an exploration of fundamental questions about how our social, economic, and technological...
This online course gives an introduction to the possibilities that exist to fund and market a film, and to create an audience for it.
This online course explores how to assess global market opportunities and challenges while developing successful global marketing strategies.
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