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This online course teaches how to drive social media engagement by linking strategy and tactics and measuring results.
This online course program aims to teach learners the knowledge and capabilities to lead organizational change and digital transformation. The courses were designed for digital...
This online course program explores the fundamentals of sales strategies and techniques. The courses include topics such as the buyer journey and decision-making process,...
This online course teaches the necessary strategies in order to successfully pass the GMAT test and thereby taking the first step towards successful MBA studies.
This online course teaches how to identify your most valuable customers to develop and implement customer-centric strategies and maximize their strategic value. It includes...
This course covers three core topics in customer loyalty: branding, customer centricity, and practical, go-to-market strategies.
This online course program gives an introduction to building more inclusive workplaces and managing diverse teams. It explores unconscious bias, practical communication skills...
This online course program gives an introduction to digital marketing. It starts with the fundamentals of digital marketing and also includes topics such as SEO and SEM,...
This extensive series of online courses is a guide for participants to creating their own business. The course covers a progression of topics necessary for successful business...
This online course program gives an introduction to financial derivative instruments. It includes pricing and valuation of forwards, futures, swaps, and options. It also gives...
This course explores the emerging relationships between sustainability issues and competitive advantage. Building on the basic concepts of strategic management, this course will...
This online course program explores the fundamentals of running a biobased business. The courses include topics such as biobased materials, biobased investments and innovations,...
This MOOC teaches participants how a manager or CEO develops a business strategy, including analyzing the market and creating competitive advantage.
In this series of online courses, participants will cover the concepts and tools they need to successfully develop a marketing strategy for a business, product or service.
This online course teaches strategies and skills for managing luxury brands within the hotel and tourism industry.
The “What Is Social?” course is for business owners, executives, and marketing professionals who want to significantly improve their abilities to grow their social strategy...
This series of online courses will delve into the marketing mix and the skill-set needed to implement successful marketing strategies.
This course covers how to pay employees. It begins by asking: "What kind of a person do I need to attract, retain, and motivate for my business to succeed?" From here, it will...
This online course explores the economic factors behind pricing based on cost and the pros and cons of a cost-based pricing approach.
This online course offers an introduction to social impact strategy and social entrepreneurship, including key concepts, an overview of the field, and tools to get started as a...
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