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This online course gives an introduction to Competitive Strategy.The video course (MOOC) explores how businesses and organizations behave in situations in which strategic...
This online course explores the fundamentals of a successful negotiation: Preparation (planning a negotiation strategy)Negotiation (including several key tactics)Closing...
This online course explores the fundamentals of marketing.The course includes topics such as:Market research and strategy, Brand strategy, Pricing, Marketing communication,...
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This course shows how to develop insights on navigating the innovation process from idea generation to commercialization, build knowledge on how to create strategies to bring...
This online course explores some great options for managing important content once it's been created. Participants will look at media platforms and how best to tell an...
This online course from Harvard Business School Online explores the skills, strategies, and tools to rise to leadership responsibilities and guide organizations effectively. It...
This online course program explores the fundamentals of sales strategies and techniques. The courses include topics such as the buyer journey and decision-making process,...
This online course teaches how to identify your most valuable customers to develop and implement customer-centric strategies and maximize their strategic value. It includes...
This online course teaches sales skills, techniques, and strategies. No prior experience required.
This course will focus on contemporary challenges that managers and entrepreneurs in food and beverage businesses should be able to face; and will provide models and tools to...
This online course gives an introduction to strategic foresight, its main methods and tools and their application in public and private organisations. It aims to show how to get...
This online course explores how to design effective strategy processes, analyze shifting industry structures and develop new capabilities in times of industry transition.
This online course explores digital marketing strategies and channels.
In this course, students will learn the tools to analyze strategy across time (competitive dynamics), industries ( corporate strategy), geographies (international strategy), and...
This online course explores the business of beauty, including global marketing strategies and the country of origin effect.
This course will equip students with concepts and tools to build operations in a way that not only supports their competitive strategy, but also allows them to create new...
This online course program explores the fundamentals of AI and Machine Learning in a business context (no prior experience required). The courses explain the basics of AI and...
This online course focuses on techniques that are presented within the STP (Segmentation, Positioning, Targeting) Framework, enabling learners to apply the analytic techniques...
This online course explores how to achieve business and career success, managers must manage risk (the Law Pillar) and create value (the Strategy Pillar) in a responsible manner...
In this course students will build a toolbox of techniques to execute today's business strategies to help them succeed.
This series of MOOCs explores how to leverage data and analytics to drive managerial decisions and marketing strategy.
This online course explores how to (re)position an organization, orchestrate strategic alliances and assess strategic options from an ethical perspective.
This online course explores the strategy and tactics of influencer marketing as a practice of engaging experts with active networks to help achieve business goals.
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