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This MOOC explores key marketing concepts to implement customer acquisition strategies to find the right customers and grow a business.
This online course provides a foundation for developing participants´ own approach to skillfully managing employees by illustrating alternative human resource management (HRM)...
This online course program explores the fundamentals of sales strategies and techniques. The courses include topics such as the buyer journey and decision-making process,...
This online course series gives an introduction to strategic management, global supply chain management, disruptive innovation, and sustainability for the global enterprise.
This online course (MOOC) explores the forces of globalization and cross-cultural management and how a multinational organization needs relationships to various host countries.
This online course explores how to achieve business and career success, managers must manage risk (the Law Pillar) and create value (the Strategy Pillar) in a responsible manner...
This series of online courses explores the impact of digital transformation on financial services. It includes topics such as digital competition, FinTech competitors of...
This course will provide learners with a fundamental understanding of the characteristics and marketing strategies related to two key global industries, sports and...
This online course program explores the core principles of digital marketing and digital strategy. It also includes topics such as digital channel planning and e-commerce...
This online course explores the basics of influencer marketing and how to create branded content with influencers.
This online course from Harvard Business School Online aims to explore the skills and techniques to develop executive-level strategy, organize for innovation, and discover...
This online course program explores the fundamentals of running a biobased business. The courses include topics such as biobased materials, biobased investments and innovations,...
This online course gives an introduction to key management skills. It includes aspects such as communication, working with teams, coaching (soft skills), strategy, projects, and...
In this course, students will learn how to identify new opportunities to create value for empowered consumers, develop strategies that yield an advantage over rivals, and...
This online course examines the process by which marketing builds on a thorough understanding of buyer behavior to create value. Participants will learn the major elements of...
This online course teaches essential sales skills, sales strategies and sales techniques to sell just about anything. It includes topics such as preparation, understanding the...
This online course explores how firms and markets function from a distinctly strategic perspective. It also covers the aspects of value creation and, importantly, of competitive...
This course provides practical proven tools for transforming an idea into a product or service that creates value for others. As students acquire these tools, they learn how to...
This online course from Harvard Business School Online explores the different business models that companies can use to drive change and explains why purpose-driven businesses...
This online course explores how to (re)position an organization, orchestrate strategic alliances and assess strategic options from an ethical perspective.
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