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This online marketing course explores what brands are and how they can be positioned.

This MOOC gives an introduction to Digital Marketing.The online course explores how digital tools, such as the Internet, smartphones, and 3D printing, are revolutionizing the...

This online course teaches how to create a winning SEO Strategy with keyword research, On-page SEO and backlinks.

This online course gives an introduction to markets. Among many other topics, it includes timeless concepts like compounding, discounting, annuities, effective interest rates,...

This online course explores how firms and markets function from a distinctly strategic perspective. It also covers the aspects of value creation and, importantly, of competitive...

This course covers the topics Asset Management, Demand Generation, Digital Marketing and Demand Optimisation and aims to reveal the journey from long-term asset development...

By taking this course, participants will be able to identify the critical information needed to develop a product and brand strategy that generates both quick-wins and long-term...

This introductory economics course offers a thorough view of markets, including their strengths and failures. Participants will learn how to view markets from an economist’s...

This online course teaches how to identify your most valuable customers to develop and implement customer-centric strategies and maximize their strategic value. It includes...

The course invites students to examine the interconnectedness of modern life through an exploration of fundamental questions about how our social, economic, and technological...

This online course series explores strategies and tools to do business in China. The courses include aspects such as selling to Chinese customers as well as entry and location...

This online course gives an introduction to the possibilities that exist to fund and market a film, and to create an audience for it.

This online course teaches various methods of building a robust back testing system for trading strategies.

This online course provides a quantitative and model-based introduction to basic economic principles. The course also teaches how to apply these principles to make sense of a...

This online course gives an introduction to social media marketing. It includes the differences between major social media platforms, the importance of planning, management...

This is not a standard business course on writing job applications and practicing interview techniques. Students will learn how to unlock their personal and professional...

This online course gives an introduction to neuromarketing, including tools such as web cameras, eye-tracking, and brain scanners.

This online course gives the learner an in-depth view of the intellectual property creation that is vital to creating breakthrough technologies. Included is an understanding of...

This online course explores the basics of influencer marketing and how to create branded content with influencers.

This MOOC gives an introduction to Behavioral Finance, which is the study of financial decision-making errors that can be avoided, if participants in markets are familiar with...