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In this online course, Professor Robert Shiller (Nobel Prize winner) gives an introduction to financial markets. The course includes the following topics:Efficient markets and...
This MOOC gives an introduction to Digital Marketing.The online course explores how digital tools, such as the Internet, smartphones, and 3D printing, are revolutionizing the...
In this series of online courses (MOOCs), students learn the fundamentals of marketing, accounting, operations, and finance.
This online course gives an introduction to Competitive Strategy.The video course (MOOC) explores how businesses and organizations behave in situations in which strategic...
This online course series explores the fundamentals of business for beginners.Instructors from well-known Wharton Business School explain the basics of:MarketingAccountingHuman...
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In this course, participants will learn how to think strategically and professionally about their career self-management. Through this course they will develop an objective,...
This online course gives the learner an in-depth view of the intellectual property creation that is vital to creating breakthrough technologies. Included is an understanding of...
This course focuses on diverse and integrated markets for primary energy, and the essential considerations driving business leaders and policy makers in development of global...
This online course is an introduction to the tools and methodology used for customer insights data collection for product development. It is suitable for beginners and no prior...
This course provides an introduction to big data analytics. Students will learn how data analysts describe, predict, and inform business decisions in the specific areas of...
This online course series explores the esports and computer gaming industry from behind the scenes. The online program was designed for game developers, finance professionals,...
The “What Is Social?” course is for business owners, executives, and marketing professionals who want to significantly improve their abilities to grow their social strategy...
By taking this course, participants will be able to identify the critical information needed to develop a product and brand strategy that generates both quick-wins and long-term...
In this third course in the Social Marketing Specialization - "The Engagement & Nurture Marketing Strategies" - students will learn two of the most effective social...
This online course program gives an introduction to digital marketing and e-commerce. It explains the foundations of digital marketing and e-commerce and shows how to attract...
This course is designed for students, business analysts, and data scientists who want to apply statistical knowledge and techniques to business contexts. For example, it may be...
This online course explores how brands should be organized as a customer experience delivered by the entire organisation.
After this course, participants will be able to contribute to the process of formulating pricing strategies for their own products and services, or those of their firm. This...
This online course program gives an introduction to online marketing. It includes topics such as digital marketing plans, online marketing strategies, and testing and analytics...
This course is an introduction to the microeconomic theory of markets: why we have them, how they work, what they accomplish.
This series of online courses explores the language of finance and how the flow of money relates to the most important key social issues influencing our lives and communities....
This online course series explores the major advertising platforms, including: display, video, audio, sponsored, native, social media, search and programmatic. It also shows how...
This online course explores global trends, their effects on consumer and labor markets, financial systems, and the business world. It includes aspects such as demographics,...
In this online course, participants will gain the tools and techniques to translate a decision problem into a research question. The course also shows the consumer...
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