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In this online course, Professor Robert Shiller (Nobel Prize winner) gives an introduction to financial markets. The course includes the following topics:Efficient markets and...
This online course shows 5 psychological techniques to boost the sales and marketing of products or services. The course covers:The Decoy EffectThe Rule Of ReciprocityThe...
This online course explores the fundamentals of marketing.The course includes topics such as:Market research and strategy, Brand strategy, Pricing, Marketing communication,...
This online course program teaches the basics of digital marketing. The program aims to cover all key aspects of modern digital marketing techniques, such as content marketing,...
This MOOC gives an introduction to Digital Marketing.The online course explores how digital tools, such as the Internet, smartphones, and 3D printing, are revolutionizing the...
In this series of online courses (MOOCs), students learn the fundamentals of marketing, accounting, operations, and finance.
This online course gives an introduction to Competitive Strategy.The video course (MOOC) explores how businesses and organizations behave in situations in which strategic...
This online course series explores the fundamentals of business for beginners.Instructors from well-known Wharton Business School explain the basics of:MarketingAccountingHuman...
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This introductory online course to markets covers many topics. Participants will eg. learn why interest rates have always been a key barometer in determining the value of...
This online course program gives an introduction to marketing analytics. It includes topics such as the basics of marketing analytics, data analytics, statistics for marketing,...
This course will introduce students to the multidisciplinary field of consumer neuroscience and neuromarketing. It will go through to the basic concepts of the human brain, the...
This online course program explores the fundamentals of AI and Machine Learning in a business context (no prior experience required). The courses explain the basics of AI and...
In this online course, participants will gain the tools and techniques to translate a decision problem into a research question. The course also shows the consumer...
After this course, participants will be able to contribute to the process of formulating pricing strategies for their own products and services, or those of their firm. This...
This online course program gives an introduction to digital marketing for beginners. It first introduces learners to the role of marketing and then explores how to apply its...
This online course program gives an introduction to market research. It includes the key concepts of market research, sampling, data analysis and interpretation of results.
This online course series explores the key drivers, players and features of global capital markets. It includes topics such as money markets, foreign exchange (FX), bond and...
In this course, participants will learn how to think strategically and professionally about their career self-management. Through this course they will develop an objective,...
In this online course, participants learn how to use evangelism as an effective marketing technique. The teacher was previously chief evangelist of Apple.
This series of online courses covers marketing concepts but, more importantly, emphasizes the need by companies and individuals to think openly across international markets and...
This online course explores both the benefits and limitations of relying on social media data compared to traditional methods of marketing research.
This MOOC explores key marketing concepts to implement customer acquisition strategies to find the right customers and grow a business.
This online course gives an introduction to the economics of real-world energy markets, and discusses how various policies can address the impact of rising global energy demand...
This online course provides a mathematically rigorous framework to understand financial markets. The course is delivered with data-driven insights from MIT professors and...
This course is an introduction to the microeconomic theory of markets: why we have them, how they work, what they accomplish.
This online course explores how to create creative advertising campaigns.
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