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This online course explores how to (re)position an organization, orchestrate strategic alliances and assess strategic options from an ethical perspective.
In this third course in the Social Marketing Specialization - "The Engagement & Nurture Marketing Strategies" - students will learn two of the most effective social...
This online course explores how to design effective strategy processes, analyze shifting industry structures and develop new capabilities in times of industry transition.
The purpose of this course is to provide a core understanding of the fundamentals of revenue management, which ties into the larger picture of revenue strategy. The course is...
This course explores the emerging relationships between sustainability issues and competitive advantage. Building on the basic concepts of strategic management, this course will...
This online course discusses advanced concepts of Game Theory.The course includes social choice theory (i.e., collective decision making), mechanism design, and auctions. (Note:...
This course covers how organizations create, capture, and maintain value, and how it is fundamental for sustainable competitive advantage
This online course explores advanced valuation methods such as DCF, real options, and option games (game theory).
This course will provide learners with a systematic general framework for analyzing persuasive influence situations, identifying different challenges faced by persuaders and...
This course teaches the tools needed to analyze, evaluate and recommend specific actions organizations can take to grow their value and avoid common growth pitfalls.
This course discusses the introductory theory and strategy behind marketing analytics that provides marketers with the foundation needed to apply data analytics to real-world...
This online course program explores the fundamentals of running a biobased business. The courses include topics such as biobased materials, biobased investments and innovations,...
This online course aims to provide a comprehensive overview of debt sustainability analysis (DSA) and a medium-term debt management strategy framework adopted by the IMF and the...
This series of MOOCs explores how to leverage data and analytics to drive managerial decisions and marketing strategy.
This online course teaches how to convert products to platforms and how to generate platform innovation.
In this course students will understand how firms are organized, what factors must be taken into account in making critical design decisions, and what role managers play in...
This online course (MOOC) explores how to make rational and confident supply chain decisions, by understanding how they impact the finance, market and strategy of a company.
In this course students will learn how organizations create, capture, and maintain value, and how it is fundamental for sustainable competitive advantage.
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