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This online course explores the fundamentals of marketing.The course includes topics such as:Market research and strategy, Brand strategy, Pricing, Marketing communication,...
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This online course explores key strategies for optimizing urban freight transport based on recent developments in market understanding, vehicle technology and cooperative ventures.
This online course (MOOC) explores various online marketing opportunities and how to use the Internet, social media, and digital analytics to successfully market a business.
In this IMFx course you will learn, from hands-on demonstrations, how to price different types of bonds, how to calculate different measures of bond yields and how to compare...
This online course explores how to build, analyze, and deploy chatbots with the help of IBM's Watson. The course also shows how to market and sell chat bot services.
This MOOC explores key marketing concepts to implement customer acquisition strategies to find the right customers and grow a business.
This online course teaches how to effectively apply marketing management theories and practices, including the marketing mix, through real-world business scenarios.
In this economics and finance course, students will learn how the decisions made by economic agents are represented in the market as demand and supply of commodities. They will...
This online course gives an introduction to global financial markets, including the structure and types of capital markets, and how to identify key participants and their impact...
This introductory economics course offers a thorough view of markets, including their strengths and failures. Participants will learn how to view markets from an economist’s...
This online course teaches how to identify your most valuable customers to develop and implement customer-centric strategies and maximize their strategic value. It includes...
The course invites students to examine the interconnectedness of modern life through an exploration of fundamental questions about how our social, economic, and technological...
This online course provides a quantitative and model-based introduction to basic economic principles. The course also teaches how to apply these principles to make sense of a...
This is not a standard business course on writing job applications and practicing interview techniques. Students will learn how to unlock their personal and professional...
This online course explores the basic building blocks of marketing as a part of the overall business strategy.
This online course series explores the key drivers, players and features of global capital markets. It includes topics such as money markets, foreign exchange (FX), bond and...
Predictive analytics is emerging as a competitive strategy across many business sectors and can set apart high performing companies. It aims to predict the probability of the...
This MOOC explores whether a cooperative market economy, in which firms are owned and controlled by their workers, could be a viable and efficient alternative to capitalism.
This online course teaches how to develop quantitative models that leverage business data, statistical computation, and machine learning to forecast sales and marketing impact
This online course explores the structure and tradability of Sukuk and the development and role of Islamic money markets.
This online course teaches the basics of market structure, including key market participants and what determines a market´s development.
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