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This online course program gives an overview of digital advertising tactics. It includes topics such as search advertising (Google Ads), social media advertising (Facebook,...

This online course gives an introduction to financial markets, including an overview of bonds, stocks, and the concept of risk and return.

This online course explores different aspects of intercultural management, including teams, leadership, HR management, marketing and negotiations.

This online course series gives an introduction to financial markets and the various methods of how companies finance themselves using banks and capital markets.

This online course program explores the fundamentals of AI and Machine Learning in a business context (no prior experience required). The courses explain the basics of AI and...

This online course program gives an introduction to social media marketing. The program is offered by Meta and thus the Facebook platform is its key focus.

This course discusses the role of digital channels in an integrated marketing campaign and why you need a digital strategy.

This online course gives an introduction to the possibilities that exist to fund and market a film, and to create an audience for it.

In this online course, participants will complete a more detailed analysis of the elements of the marketing mix in order to conduct a thorough strategic analysis of marketing...

This course offers a unique perspective into the differentiating aspects of business to business (B2B) marketing that can be contrasted to traditional business to consumer (B2C)...

This online marketing course explores how to produce memorable content through quality storytelling.

This online course explores the strategy and tactics of influencer marketing as a practice of engaging experts with active networks to help achieve business goals.

This online course program gives an introduction to market research. It includes the key concepts of market research, sampling, data analysis and interpretation of results.

This online course helps to learn how to capitalize on understanding behavioral biases and irrational behavior in financial markets.

This online course is to equip the learner with the knowledge required to comprehend the literature on anomalies so that he can replicate the strategies discovered by the extant...

This fourth course of the Social Marketing Specialization - "Content, Advertising & Social IMC" - teaches how marketers are successfully navigating today's media landscape...

This online course gives an introduction to neuromarketing, including tools such as web cameras, eye-tracking, and brain scanners.

In this online course, Professor Robert Shiller (Nobel Prize winner) gives an introduction to financial markets. The course includes the following topics:Efficient markets and...

This online course helps to become an informed investor by providing learners with the essential concepts for long-term success in managing money. It gives a broad overview of...

This course will introduce students to the multidisciplinary field of consumer neuroscience and neuromarketing. It will go through to the basic concepts of the human brain, the...