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This online course teaches about SEO and social media growth hacking strategies.
This online course program gives an introduction to microeconomics. It shows how decision-making units within the economy (consumers, firms, government) make choices and how the...
As the fastest-growing sectors of the current global economy, both hospitality and healthcare services sector offer tremendous growth opportunities for incumbents and...
This online course introduces learners to the science of business analytics with applications in a marketing context.
This online course program gives an introduction to market research. It includes the key concepts of market research, sampling, data analysis and interpretation of results.
This online course series gives an introduction to financial markets and the various methods of how companies finance themselves using banks and capital markets.
This online course explores how to measure, manage and analyze customer data to make effective marketing decisions.
This course addresses how firms can most effectively convert inputs into final output and then covers determining the best price-output combination for a firm and how this...
In this series of online courses, participants will gain a firm understanding of corporate finance. The courses include accounting principles and financial analysis, how value...
This online course examines the financial markets and the role that risk management tools play in the global economy.
This course gives the tools to measure brand and customer assets, perform regression analysis, and design experiments as a way to evaluate and optimize marketing campaigns.
This online course gives an introduction to Marketing Analytics. It provides learners with exposure to essential tools including exploratory data analysis, as well as regression...
This online course helps to gain in-depth knowledge of the U.S. MBS market and learn about basic features of agency and non-agency CMOs as well as important types of tranches.
This online course explores the practice of designing, sharing, and participating in a cohesive story experience across multiple traditional and digital delivery platforms - for...
This online course series teaches the essentials of managing a successful business including accounting, finance, marketing, operations, people management and strategy.
This course will dive into consumer science investigation, B2C marketing, International Marketing Entry, Targeting, Positioning, International Product, International Promotion,...
This online course explores the basic building blocks of marketing as a part of the overall business strategy.
This course offers a unique perspective into the differentiating aspects of business to business (B2B) marketing that can be contrasted to traditional business to consumer (B2C)...
This online course gives an introduction to key brand management terminology and principles.
This course discusses the role of digital channels in an integrated marketing campaign and why you need a digital strategy.
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