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This online course shows 5 psychological techniques to boost the sales and marketing of products or services. The course covers:The Decoy EffectThe Rule Of ReciprocityThe...
In this online course, Professor Robert Shiller (Nobel Prize winner) gives an introduction to financial markets. The course includes the following topics:Efficient markets and...
This online course explores the fundamentals of marketing.The course includes topics such as:Market research and strategy, Brand strategy, Pricing, Marketing communication,...
This online course program teaches the basics of digital marketing. The program aims to cover all key aspects of modern digital marketing techniques, such as content marketing,...
This MOOC gives an introduction to Digital Marketing.The online course explores how digital tools, such as the Internet, smartphones, and 3D printing, are revolutionizing the...
In this series of online courses (MOOCs), students learn the fundamentals of marketing, accounting, operations, and finance.
This online course gives an introduction to Competitive Strategy.The video course (MOOC) explores how businesses and organizations behave in situations in which strategic...
This online course series explores the fundamentals of business for beginners.Instructors from well-known Wharton Business School explain the basics of:MarketingAccountingHuman...
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This online course explores the basics of influencer marketing and how to create branded content with influencers.
This online course program explores the fundamentals of AI and Machine Learning in a business context (no prior experience required). The courses explain the basics of AI and...
This course will provide learners with a fundamental understanding of the characteristics and marketing strategies related to two key global industries, sports and...
In this course participants will explore how to identify and classify customers and the different methods that marketing professionals use to shed light on how they make...
This series of 6 online courses (MOOCs) covers the concepts, tools, and techniques of digital marketing. It includes several aspects of the new digital marketing environment,...
This series of online courses gives an introduction to market research. In includes several video courses on topics such as qualitative and quantitative research. It also shows...
This online course explores the business of beauty, including global marketing strategies and the country of origin effect.
This online course explores how brands should be organized as a customer experience delivered by the entire organisation.
This series of online courses gives participants a comprehensive introduction to the practice of management through the lens of four key disciplines: accounting, finance,...
This online course explores the risks and opportunities that climate change presents to financial markets. It includes opinions from a range of investment industry leaders and...
This course covers three core topics in customer loyalty: branding, customer centricity, and practical, go-to-market strategies.
This online course explores some great options for managing important content once it's been created. Participants will look at media platforms and how best to tell an...
This course gives the tools to measure brand and customer assets, perform regression analysis, and design experiments as a way to evaluate and optimize marketing campaigns.
This online course gives an introduction to markets. Among many other topics, it includes timeless concepts like compounding, discounting, annuities, effective interest rates,...
This online course teaches how to assess the challenges and key opportunities of the globalized market economy.
This series of online courses covers the fundamentals of surveys as used in market research, evaluation research, social science and political research, official government...
This series of online courses explores the language of finance and how the flow of money relates to the most important key social issues influencing our lives and communities....
This online course program gives an introduction to online marketing. It includes topics such as digital marketing plans, online marketing strategies, and testing and analytics...
This economics and finance course is an introductory survey of risk management concepts and techniques. Learners will review the role of risk regulation in financial markets,...
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