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This online course explores the fundamentals of marketing.The course includes topics such as:Market research and strategy, Brand strategy, Pricing, Marketing communication,...
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This online course shows the key strategies and financing structures used by project managers to generate crucial funding for their projects.
This online course teaches how to evaluate own strategy, as well as how to locate sources of potential competitive advantage from a perspective that encompasses the internal,...
This online course teaches how to convert products to platforms and how to generate platform innovation.
This online course program gives an introduction to core Human Resource Management (HRM) practices. It also explores key trends affecting the future of work, the HR field, and...
This online course program explores the fundamentals of internationalization and localization strategies within the context of digital products and content.
This online course program from Wharton School explores how to develop and deploy business strategies. It covers topics such as competitive advantage, connected strategies, and...
This online course aims to provide a comprehensive overview of debt sustainability analysis (DSA) and a medium-term debt management strategy framework adopted by the IMF and the...
This online course series teaches the essentials of managing a successful business including accounting, finance, marketing, operations, people management and strategy.
This MOOC gives participants an introduction to Venture Capital. It teaches students how to get the money needed to run their startup. They will learn who venture capitalists...
This online course explores strategies for driving business success in the new digital economy.
This course focuses on the social, political, economic and institutional environment of countries. This environmental context molds the country's objectives, defines the...
This online course teaches how to drive social media engagement by linking strategy and tactics and measuring results.
This online course program aims to teach learners the knowledge and capabilities to lead organizational change and digital transformation. The courses were designed for digital...
This online course program explores the fundamentals of sales strategies and techniques. The courses include topics such as the buyer journey and decision-making process,...
This online course teaches how to identify your most valuable customers to develop and implement customer-centric strategies and maximize their strategic value. It includes...
This online course program gives an introduction to building more inclusive workplaces and managing diverse teams. It explores unconscious bias, practical communication skills...
This online course program gives an introduction to digital marketing. It starts with the fundamentals of digital marketing and also includes topics such as SEO and SEM,...
This online course program gives an introduction to financial derivative instruments. It includes pricing and valuation of forwards, futures, swaps, and options. It also gives...
This course explores the emerging relationships between sustainability issues and competitive advantage. Building on the basic concepts of strategic management, this course will...
This online course program explores the fundamentals of running a biobased business. The courses include topics such as biobased materials, biobased investments and innovations,...
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