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As the fastest-growing sectors of the current global economy, both hospitality and healthcare services sector offer tremendous growth opportunities for incumbents and...
By taking this course, participants will be able to identify the critical information needed to develop a product and brand strategy that generates both quick-wins and long-term...
This online course explores the intersection of Branding and Customer Experience. It aims to get the students to think about what the operational implications of their branding...
This online course explores the business of beauty, including global marketing strategies and the country of origin effect.
These short online courses provided by Skillshare cover various topics around freelancing, including social media businesses, marketing, sales, business fundamentals, and...
This course focuses on diverse and integrated markets for primary energy, and the essential considerations driving business leaders and policy makers in development of global...
This online course explores a service-based approach to marketing and management to better serve customers.
This online course program gives an introduction to marketing techniques and operations.
This online course explores how artificial intelligence drives digital transformation in marketing. It examines three key forces that enable AI in marketing strategies...
This online course explores the world of finance and wealth management. It covers topics such as asset classes, risk and return, diversification, portfolio theory, and market...
This online course gives an introduction to core microeconomic issues in economic development, focusing on both key theoretical contributions and empirical applications to...
This online course teaches how to profitably re-engage with abandoning website visitors to get them to come back to a site at the right time and with the right message.
The Segmentation, Targeting and Positioning (STP) process is the central element of the marketing strategy of a brand, and provides the three step structure to this course.
This online course gives an introduction to search engine optimisation (SEO), and provides learners with an in-depth understanding of link building for SEO.
This MOOC explores key marketing concepts to implement customer acquisition strategies to find the right customers and grow a business.
This course is designed to provide participants with an understanding of the essential elements of successful scaling, including an overview of demand generation, customer...
The course invites students to examine the interconnectedness of modern life through an exploration of fundamental questions about how our social, economic, and technological...
This online course explores the fundamentals of marketing.The course includes topics such as:Market research and strategy, Brand strategy, Pricing, Marketing communication,...
This online course gives an introduction to regulation of financial markets and institutions relevant for fintech entrepreneurs in emerging markets using case studies from China...
This online course teaches about technology´s impact on financial markets and the characteristics of financial instruments that are traded on electronic markets.
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